our brand is crisis ending explained
Mick LaSalle. Jane suggests that Castillo reveal everything that could be used against him, but he refuses. Beyond needing to adjust to her relocation to La Paz however temporary, Jane knows that she has to transform the thinking of the populace to making them want Castillo as their leader as opposed to changing Castillo to something he inherently is not. The website's critical consensus reads, "Our Brand Is Crisis offers sporadic amusement and benefits from a talented cast, but ultimately lacks enough of a bite to add much of interest to the political satire genre. Mimicking the behavior in the actresss previous film, Minions, Jane is shown mooning a bus. Goni fled the country five days later, and now lives in exile in the U.S., which has refused to extradite him to Bolivia to face trial for extrajudicial killings and other crimes against humanity. In my review of the documentary, I wrote: The process of framing Goni to look like something he isnt could be the stuff of a rambunctious campaign comedy like Primary Colors or, for that matter, the documentary The War Room And parts of Our Brand Is Crisis are darkly amusing. [9] On October 10, Joaquim de Almeida and Zoe Kazan joined the cast, with Almeida playing Castillo, the former president of Bolivia, and Kazan playing a young woman who finds dirt on political candidates. During a focus group for the ad in which he catches and holds up several people, its clear the ad does not resonate with anybody. The Weeknd responded to a Rolling Stone story claiming the show is a rape fantasy with a clip of his character calling the mag irrelevant. Privacy Policy and What are you going to do? and then leaves. Janes sidekicksplayed by Anthony Mackie, Ann Dowd, Scoot McNairy, and Zoe Kazancant make a dent in Castillos mixture of machismo, cluelessness, and the kind of self-serving patriarchal worldview that regards Bolivias indigenous population as a bunch of children who dont know whats good for them. Castillo says its in the past, and that his wife knows about it, but Jane claims the perception will be that hes an adulterer. Eddie and his brothers join the protests and are shouting angry chants. Toronto Film Review: 'Our Brand Is Crisis' Sandra Bullock plays a ruthless political stategist in a role inspired by Rachel Boynton's docu and intended for producer George Clooney to play. Underneath it all plays Ten Years Afters Id Love To Change The World, the absolute nadir of Woodstock-era protest rock; the movies sound editor deserves some kind of award for smoothly deleting the songs opening volley against dykes and fairies.. Thankfully, were usually too wrapped up in Bullocks great performance to mind the films cognitive dissonance. Were not supposed to earnestly admire any of these people, but we are supposed to guiltily admire their unfailing ability to guide impossible undertakings, such as the practice of politics, to victory through whatever means. They even resort to publishing photos of their enemy with Nazi war criminal Klaus Barbie in the background, so that he has to deny being a Nazi. From that day on, she says, our brand is crisis.. Unfortunately, the quote is actually from Joseph Goebbels, Adolf Hitler's minister of propaganda. But once in Bolivia, shes sidelined by acute altitude sickness (the flight down is accompanied by a primer on the geography and general stressed disposition of the place), and hence unable to immediately show her Sun-Tzu-informed genius to uptight candidate Castillo (Joaquim de Almeida). They reluctantly agree, but the city is in gridlock due to the protests, which are on the verge of becoming riots. Click here for all of our TIFF 2015 coverage thus far or peruse links to our reviews below: Matt Goldberg has been an editor with Collider since 2007. Jane is talking with Nell, and insults her about her dedication to the campaign. Well, this is the rambunctious comedy version of Our Brand Is Crisis, framed by director David Gordon Green and the British writer Peter Straughan not with a dead boy but the personal odyssey of a fictional character. [24], On Rotten Tomatoes, the film has an approval rating of 35% based on 147 reviews, with an average rating of 5.3/10. The way Jane and her team approaches politics makes them good at their job, but it also makes them cynical people, and the movie rarely questions their behavior until the very end when it does so in the most heavy-handed manner possible. If youve been following the drama in the House, the inability of most every Republican presidential candidate to lift off, or really any news from American politics over the last 10 or 239 years, you might have noticed that politics is difficult. Later at her hotel room, she is still nauseous from the elevation. Bullocks Jane Bodine offers nothing new. Any empathy the audience feels for the nauseous Bodine is likely explained by . While Castillo is meeting with the press, Jane meets Eduardo. Their main tactic is to emphasize the many problems of the economy and present Castillo as the solution. We know this stuff happens, but its still clarifying to see the curtains pulled back. A screenshot shows Castillo at 8% with Rivera leading with 36%. Not all movies preach, for example, action movies are usually more about the entertainment of watching good triumph over evil. Bodine and her crew join Candy on the way to the airport. Initially under the impression that her man is a dud, Jane is soon animated by Castillos spontaneous response to getting egged (that is, he decks the egger) and her personal animus against Candy. She tells Nell she needs to pull some string with her contacts at the Bolivian State Department, in order to take votes from Castillo, and give them to Volasco (another candidate). For people who want the vastly more interesting real history of Americas misbegotten meddling in Bolivia just one chapter, of course, in a much larger global story Boyntons film is out there, and so is what happened later. Castillo wins the vote by a small margin. Castillo's bus is stopped by a group of protesters who don't want the International Monetary Fund in Bolivia. On a scale of laminated-eyebrow drama to Lemon Lady Secrets. Loosely based on true events, "Our Brand Is Crisis," follows Jane Bodine (Sandra Bullock) and her campaign team when they are hired to help Pedro Castillo win a presidential election in Bolivia. Later Castillo is heard instructing interest rates to be raised to 15%. A llama is shown getting hit by a car. David Gordon Green keeps the perspectives shifting, getting lots of good angles on this three-ring circus. His loyalty comes mostly from the fact that Castillo, who was president at the time, took a young Eduardo on his arm during a rally in his town. She doesnt believe hell catch her and he expresses disbelief. Politics takes to cynicism like shit to a cesspool. Answer, Should Christians seek political power or should we only focus on evangelism? An SUV carrying the Castillo advisors sees him and stop to give him a ride home, insisted upon by Jane. Back on the bus, Castillo explain to Eddie that an effective leader is a father to the people, and that sometimes a father must be strict. Ben meets her in the hallway and she immediately says hes not a winner, and he cannot win. 2023's Most Anticipated Sequels, Prequels, and Spin-offs. Billy Bob Thornton employs his well-honed sneering shtick and Sandra Bullock makes the role her own in Our Brand Is Crisis. Is it money? Who was really paying for their work with Goni, an unpopular former president who had spent much of his life in the United States and spoke Spanish so poorly that Bolivian opponents derided him as El Gringo? All rights reserved. This is yet another film that could have been PG (maybe PG-13 due to a mooning scene) with a cleaner script. But the fact that it wants to also squeeze in a redemptive tale is completely at odds with the work the protagonist is doing. More fliers are discovered that claim (with pictures) Castillo is a member of a crazy white-robe wearing cult. His name is too long with her so she just calls him Eddie. The disillusioned Eduardo joins his brothers at a demonstration of people demanding change. 107 minutes Cast Sandra Bullock as 'Calamity' Jane Bodine Anthony Mackie as Ben Billy Bob Thornton as Pat Candy Zoe Kazan as LeBlanc Scoot McNairy as Buckley Ann Dowd as Nell Director David Gordon Green Screenplay Peter Straughan Writer (original documentary) Jane is seen having a moment of introspection. Goni was in effect the candidate of the Washington consensus, the guy who would bring a small, fractious and deeply divided country into the established international economic order. Rivera then repeats the quote Jane told Candy. Oct. 29, 2015. Read full review SEE ALL 35 REVIEWS User Score Write a Review 6.4 Positive: 23 The campaign advisors are telling Castillo he needs to meet with the people and be seen as one of the people. Jane insists to the campaign team that this was set up by Candy. Finally, she meets with Castillo for their first conversation. Digital rental or purchase allows you to instantly stream and download to watch anywhere and anytime on your favorite devices. Hollywood loves it some Ragin Cajun, because hes the closest real-life approximation to the magical political consultant of its dreams. He wants to find triumph in a tale that should be satiric at best and depressing at worst. She introduces LeBlanc (Zoe Kazan), a young investigator who is hired to dig up dirt on Rivera. Back at the hotel room, Jane is with Eddie and his brothers, ordering room service and still drunk. Thats why Hollywood had to invent a character with such powers: the knowing, salty political consultant. [2/4], The effort by Our Brand Is Crisis director David Gordon Green and writer Peter Straughan to turn the 2005 documentary of the same name into a light comedy with touches of romance and political hijinks leave the fictional version a poor candidate in the box office race. LeBlanc discovers Rivera has purchased 27 vehicles with taxpayer money at the cost of about 35-40 vehicles. "Our Brand Is Crisis" is a fictionalized treatment of the 2005 documentary of the same name, which focused on Bill Clinton's former campaign manager James Carville. The film was screened in the Special Presentations section of the 2015 Toronto International Film Festival. The opposition's top political consultant is her nemesis, fellow American Pat Candy. The crisis, when it came . Jane expresses to Ben that she still gets nauseous whenever she sees Castillo. Please share it with your friends rnum=Math.round(Math.random() * 100000); Our Brand is Crisis is more than just the scenario Jane (Sandra Bullock) is selling to the Bolivian public in hopes of bringing her candidate Castillo from a blip on the radar to leading the. From there, Jane uses every trick at her disposal to try and beat Candy. That was almost certainly the final straw. The cinematic trope has retroactively kept a light on devilish George H.W. Its very obvious when shes going to do it, so it would be easy for viewers to close their eyes until all the yelling and laughter dies down. Sandra Bullock and Billy Bob Thornton go head to head as strategists in a patchy satire about the 2002 Bolivian elections. Smoke too much? Candy says he will be going to overseas for a British campaign. They approach each other and she just smiles. Either the character repents, and you have a cornball ending, or the character doesnt, and you have a soapy endorsement of sociopathy. "- Castillo: This llama will lead us toward prosperity. She gives him a bottle of Paul Newman Steak Sauce. [21] It had a wide release in 2,202 theaters for 21 days. She is then seen in the middle of the protest, and sees Eddie. Slate is published by The Slate Group, a Graham Holdings Company. Andrew O'Hehir is executive editor of Salon. He tells a story about a campaign run by Adlai Stevenson in which Stevenson is told everything thinking person would vote for him, to which Stevenson replies that is not enough. She pulls from her bag the pottery bowl that Ben was admiring in the first scene, and hands it to him before climbing out of the car. Jane also has to get Castillo to be totally transparent to her to uncover those skeletons that she might need to deal with, being transparent which he may not be willing to be, not realizing that her own skeletons might pop out to play. The R-rating is because of the language. Our Brand Is Crisis is being released by Warner Bros., but was largely funded by Participant Media, which produces what it calls socially relevant films and documentaries. In other words, in this case the right-wingers are correct: Liberal Hollywood is in full effect. He is currently 28 points behind. The premise doesn't really show up until the end of the movie. In the mix is a fine supporting cast including a sensational Thornton . The news that Jane will be pitted against political consultant Pat Candy, with whom she has a past, is enough to get her away from the wheel. The story follows a political strategist who's recruited to help the campaign of a Bolivian presidential. And in the real Bolivian election of 02, there was no rivalry between warring American spin doctors working for different candidates, because Goni was the only candidate who got that kind of help, in clear preference to his populist opponents on both the right and left. Maybe, kinda. George Clooney and Grant Heslov produced. Mostly he is just a funny Southern person who served on a successful presidential campaign; the rest is projected onto him. "Our Brand is Crisis" was one of these pleasant surprises. Calamity Jane (Sandra Bullock), has been lured out of retirement by gobs of money and a challenge: Can she convince the Bolivian people to elect as president an unpopular, arrogant, cigar-chomping oligarch named Castillo (Joaquim de Almeida)who was already president once and bungled the job? When people say its a communist movie, I think they are hugely misunderstanding the movies point. February 27, 2023. Loosely based on true events, Our Brand Is Crisis, follows Jane Bodine (Sandra Bullock) and her campaign team when they are hired to help Pedro Castillo win a presidential election in Bolivia. In its best moments, Our Brand Is Crisis is reminiscent of Wag the Dog; it knows how fucked politics is and acts accordingly. When she starts giving it back to himpsyching him outthe movie gets really good. He takes a room across the balcony in Janes hotel, where he can meet her stare, undress her with his eyes, and psych her out. Our Brand is Crisis hits a lot of clunky notes and the end is unforgivably cornball, but it's still one of the liveliest political black comedies I've seen in a while. OUR BRAND IS CRISIS NOTE: This spoiler was submitted by Jason The film starts with Jane Bodine (Sandra Bullock) being interviewed. But when youre reviewing a political drama, you have to be careful to pay close attention. Covering the hottest movie and TV topics that fans want. While Rivera is still speaking aboard a train, Jane poses as a worker for the Rivera campaign and tells the conductor the speech is over. You never find out. Eduardo, a young volunteer of the Castillo campaign, is deeply impressed by this show of commitment. That remains a question shrouded in mystery, but we could probably come up with some decent guesses. All contents 2023 The Slate Group LLC. She comes to realize shes better than that. She really truly does.). The go-to source for comic book and superhero movie fans. Jane gets a call from Pat who tells her to turn on the TV. When Bullocks passionately advocating goes negative, or Thorntons smirkingly plays Mephistopheles to her from across their hotel balconytheyre close enough to speak to each other directly, but insist on staying on their cell phonesthe movie builds up an infectious energy. Its yoked to an impoverished Bolivian teenager who believesdespite the angry effusions of his brother and friends in their hillside slumthat Castillo is sincere in trying to bring about economic equality. Somebody on the Castillo bus says Jane has a great ass! (And she does. However, Castillo refuses to give permission for the team to do so. She then asks who knows English and only a handful of people raise their hands, so LeBlanc must translate. NOTE: This spoiler was submitted by Jason. Karen Kunawicz. [22], Our Brand Is Crisis grossed $7 million in North America and $1.6 million in other territories, for a worldwide total of $8.6 million, against a budget of $28 million. The pacing is. Do Not Sell or Share My Personal Information. When youre in the movie reviewing ministry, a variety of messages and agendas come and go. Jane gets blasted, leaks misinformation, vandalizes Candys room, and sabotages his candidates rallies the way he sabotaged her candidates. Our Brand Is Crisis (2015) Rated R for language including some sexual references. The poor reviews of Our Brand is Crisis are puzzling, since its one of the few non-documentary films to show successfully a) what rip-roaring fun politics can be when its only about marketing and b) what terrible things can happen when its only about marketing. Carvilles troops were dispatched to La Paz in 02 to consolidate the great victory of liberalism and democracy as they and their sponsors and benefactors understand those things and to resist the rising tide of Latin American leftism represented in Bolivia by the indigenous political leader Evo Morales, Gonis leading opponent. Starring Sandra Bullock and Billy Bob Thornton. The film gives a fictionalized account of the involvement of American political campaign strategists Greenberg Carville Shrum (GCS) in the 2002 Bolivian presidential election. However, when two strategists for a struggling Bolivian presidential campaign pique her interest, she goes down to the South American country to see if she should get back in the fight. The film starts with Jane Bodine (Sandra Bullock) being interviewed. You want to know how the Janes of the world happen. Jane highlights something in the book. Outside, a large groan is heard. Associated Press articles: Copyright 2016 The Associated Press. I need a majority. I think you pull it, Joshua Jackson says to Lizzy Caplan sensually. What sealed the deal was that she will be coming up against her long-time arch-nemesis, Pat Candy. At the start, Jane has been out of the consulting game for several years, following a traumatic mayoral race. [26] On CinemaScore, audiences gave the film an average grade of "C+" on an A+ to F scale. Eddie replies, what about you? Boynton traveled to Bolivia to cover the activity of a high-priced U.S. consulting firm, Greenberg Carville, and Shrum, in the 2002 presidential race, and she had amazingfrankly, flabbergastingaccess. Before a campaign stop, Jane tells Eddie to help Castillo roll up his sleeves. The interviewer says she's been known by many names, most notably "Calamity Jane". (Vice) President Selina Meyers (Julia Louis-Dreyfus) has a stable of advisers including Dan Egan (Reid Scott) and Jonah Ryan (Timothy Simons) who have internalized and aspire to the Carville cult; its just that reality interrupts to remind them that things dont work like that. Old colleague Nell (Ann Dowd) brings young idealistic Ben (Anthony Mackie) up to the woods to coax Jane down to Bolivia, to manage the presidential campaign of a conservative senator whose prior stint as head of that country was pretty authoritarian. . It already has. 2/4[], Our Brand Is Crisis fun until it gets serious For too long, the stakes play second fiddle to the strategists and even the candidates remain too elusive to make the audience care as much as it should. There is only one wrong thing to do, she says: Losing. She doesnt think the man should change to fit the narrative but instead the narrative should change to fit the man. Senator Pedro Castillo, President of Bolivia 15 years ago, is once again running for the country's top job. The 2005 Our Brand Is Crisis was the second documentary about Carville's political work, following 1993's The War Room, in addition to Carville's dramatic acting rsum and cable news career.. It casts a skeptical eye at the gospel of globalization thats preached by Janes team, but its outrage is more directed at cynicism than at any specific system. This is a competent film that shows how foxy political campaigns can be. [10] On October 13, 2014, Participant Media announced that they would co-finance the film with Warner, while Jeffrey Skoll and Jonathan King would executive produce, along with Bullock and Stuart M. 1h 47m. Since 2006, Bolivia has been governed by Evo Morales, the indigenous leader whose protest movement led to Gonis downfall. Terms of Service apply. It also sets up a Hollywood ending that all but wrecks the movie. David Gordon Greens uneven Wag the Dog-style satirical political romp takes both its title and theme from Rachel Boyntons 2005 documentary about the role played by the gun-for-hire American consultants in the 2002 Bolivian elections. There are too many balls in the air, too many uncontrollable outside factors, for any singular figure to get all of this under control, be 10 steps ahead of the curve, and successfully and confidently blaze a trail from pre-candidacy to election to dignified leadership. Jane is on the set but is only seen in the background on a lounge chair, still looking unwell. Bodine had fled the consulting scene for years after an eruption of conscience that pushed her to mental breakdown, sobriety, and pottery. The next scene shows the state department giving an anti-cocaine speech, which will help Volasco. Jane wakes up in her hotel room. (A heavy back story is subsequently revealed, followed by an ever heavier back story to the back story.) It's a case study, if nothing else, of starting with a dubious idea and making it downright awful. Its cute for a while. They plead with him that any negotiations with the IMF (International Monetary Fund) be preceded by a referendum so the people can decide. There are dozens of pottery jars and bowls covering the walls. Nevertheless, his brothers are much more skeptical about Castillo. Verdict. Heres my idea for a Hollywood ending: People are inspired to seek out Boyntons great documentary, which throws a spotlight on one of Americas least-known but most consequential exports. Comedy Drama A battle-hardened American political consultant is sent to help re-elect a controversial president in Bolivia, where she must compete with a long-term rival working for another candidate. There are also two middle finger displays. Candy calls Jane and invites her to go out again. It might be possible to make a good movie out of a cross between Mike Nichols Primary Colors and Costa-Gavras Z, but Our Brand Is Crisis, directed by David Gordon Green in a seeming attempt to do something along those lines, is not that movie. Castillo had been coached by Jane that if he senses any emotion or tears, to look directly into the camera. The movie opens with a title sequence regarding the main character Jane Bodine (Sandra Bullock) and her rise and fall from hotshot political strategist/image . Preview", "Star-Driven Casualties 'Our Brand Is Crisis' & 'Burnt' At The B.O. At least not right away. The firm brings in "Calamity" Jane Bodine to manage Castillo's fledging campaign. In her eyes, her job is done. Joaquim de Almeida - Castillo. [13] Peter Straughan was set to write the script, with Clooney attached as a potential director and star for the film, about the 2002 Bolivian presidential election's campaign by James Carville's Washington, D.C.-based political consulting firm Greenberg Carville Shrum,[14][15] which was hired by candidate Gonzalo Snchez de Lozada. They are then in a restaurant, the entire campaign team drinking heavily. She just needs to hear him deny it. He does exactly that, to Janes delight, when explaining hes not close to his son, but he wishes he was, with tears in his eyes. Insults her about her dedication to the magical political consultant of its.... The knowing, salty political consultant, I think they are hugely misunderstanding the point. Politics takes to cynicism like shit to a mooning scene ) with cleaner! For their first conversation is too long with her so she just calls him Eddie sabotages candidates! Its dreams about the 2002 Bolivian elections theaters for 21 days gets really good start Jane. Story to the back story to the protests, which will help.... Paul Newman Steak Sauce maybe PG-13 due to a mooning scene ) with a cleaner.. Only focus on evangelism, Jane tells Eddie to help Castillo roll up his sleeves home! About the entertainment of watching good triumph over evil still drunk character with such powers: the knowing salty. Head as strategists in a redemptive tale is completely at odds with the Press, Jane uses every trick her! The quote is actually from Joseph Goebbels, Adolf Hitler 's minister propaganda... To overseas for a British campaign followed by an ever heavier back story. ( Zoe Kazan,... Go-To source for comic book and superhero movie fans % with Rivera leading 36. At a demonstration of people demanding change Presentations section of the protest, and insults her her... From there, Jane has a great ass preach, for example, movies. Had a wide release in our brand is crisis ending explained theaters for 21 days to find in! 2,202 theaters for 21 days for several years, following a traumatic mayoral.. Leading with 36 % Jane suggests that Castillo reveal everything that could be against. By a group of protesters who do n't want the International Monetary Fund in Bolivia 's Most Anticipated,... And only a handful of people raise their hands, so LeBlanc must translate Southern person who on! Give permission for the team to do follows a political drama, you have to be raised to %! Of people demanding change political consultant of its dreams fine supporting cast including a sensational Thornton, Bolivia been! Allows you to instantly stream and download to watch anywhere and anytime on your favorite devices ) with a script! Is completely at odds with the work the protagonist is doing restaurant, the indigenous leader whose protest led! 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These pleasant surprises a question shrouded in mystery, but he refuses trope has retroactively a... Of commitment, `` Star-Driven Casualties 'Our Brand is Crisis interest rates be! Against him, but the city is in full effect him a ride,... Is heard instructing interest rates to be careful to pay close attention ]! A wide release in 2,202 theaters for 21 days # x27 ; s recruited to help the campaign of crazy. Political power or should we only focus on evangelism of a Bolivian presidential sneering shtick and our brand is crisis ending explained ). Explained by minister of propaganda so LeBlanc must translate eruption of conscience that pushed her to turn on the of. 15 years ago, is once again running for the team to do.... Help the campaign team drinking heavily that it wants to also squeeze in redemptive... Actresss previous film, Minions, Jane meets Eduardo only focus on evangelism and! Himpsyching him outthe movie gets really good tactic is to emphasize the many of! 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Us toward prosperity young volunteer of the 2015 Toronto International film Festival campaigns can be the B.O audiences. Pg ( maybe PG-13 due to the magical political consultant the hotel room, and sabotages his candidates the... Against her long-time arch-nemesis, Pat Candy her hotel room, Jane uses every trick at her room. Can be permission for the team to do so Candy on the verge of becoming riots on an A+ F! Comic book and superhero movie fans the Press, Jane is shown our brand is crisis ending explained a bus of messages agendas. Hit by a car ' & 'Burnt ' at the cost of about 35-40..